Alyce Erikson
Group Manager, Head of B2B Product Marketing, Asia-Pacific,
LinkedIn
An avid explorer of new ideas, I thrive on tackling novel problems and embracing emerging technologies. Since moving from Australia to Singapore in 2018, I’ve been at the forefront of B2B marketing for LinkedIn Ads in Asia-Pacific.
As a full-stack product marketing leader with experience in technical and non-technical aspects including driving international product marketing (validation, development and launch), B2B customer research, go-to-market strategies & execution, and cross-functional collaboration. My focus is on simplifying complex concepts, ensuring clarity, and delivering impactful, revenue-driven results across diverse product types and stakeholder groups.
Sessions
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28-Aug-2024Keynote Theatre 3 - Going GlobalStrategies for Sustainable International Expansion for B2B